
Build High Margin Managed Services Beyond All-IP
Enhance your connectivity portfolio with Value-Added Services
Value-Added Services are critical to sustained growth in the full fibre market
When you build a connectivity proposition that is always on and secure by design, you can avoid shrinking margins and build stickier recurring revenue while differentiating your business from the competition and helping you win market share from direct telcos.
22%
Margin decline on FTTP services over past 2 years
43%
UK businesses that experienced a cyber incident in the last 12 months
£3.7bn
Cost of network outages to UK businesses in 2023
How Giacom can help you build value around the connection
SMBs don’t just need bandwidth, they need resilience and protection. Giacom are here to support your next phase of business growth with solutions that meet customer requirements and boost your margins.
Easy Broadband Backup
Simple, cost-effective resilience for every broadband connection.
- 4G failover for business broadband
- Router, dongle and SIM bundle billed under one monthly price
- Flexible contract options
- No upfront costs
Network Security
A non-negotiable for modern businesses, network security comes in many forms but Giacom makes it easy to consume.
- Firewall
- Anti-Virus
- Extended Detection & Response
- VPN
- SD-WAN
Broadband Failover
A secondary connection gives you and your customers peace of mind, reducing the risks of downtime.
- Automatically check broadband availability on Ethernet quotes in Cloud Market
- SOGEA & FTTP available as failover services
Broadband Price Competition is a Race to the Bottom
Once the PSTN has closed and everyone has access to high-bandwidth full fibre connectivity, you’ll need to differentiate your offering to avoid competing on circuit price alone and squeezing your margins.
To unlock true commercial benefit, you need to stop looking at connectivity as a commodity and start selling it as a service through a per-user model.
By bundling connectivity with network security and resilience you can increase Average Revenue Per User (ARPU) and create stickier customers, reducing the risk of churn.

Article:
Beyond All-IP: Margin Growth Opportunities in a Full Fibre World
Head of Connectivity, James Montague, explores the next big opportunity available to channel partners following the PSTN Switch Off.
In this article, he dives into the market dynamics driving SMB behaviour and the commercial benefits of Value-Added Services.

Ready to build your high-margin connectivity offering?
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