Giacom and Evolution Capital Launch CFO Assist and Virtual CFO Services

Time to read

3 minutes

Date published

June 2026

New Managed Services offerings provide MSPs and Expert Technology Resellers with real-time insight into profitability, KPIs and business value

Giacom and Evolution Capital have announced the launch of CFO Assist and Virtual CFO. These two new financial insight services form parts of EC Analytics, an analytics and financial insight platform for MSPs and channel businesses that helps leadership teams gain clear visibility into profitability, recurring margin, and the drivers of business value.

The Giacom and Evolution Capital partnership was formed to help Channel businesses gain clearer insight from the financial data they already hold, much of which is typically locked inside billing systems. By integrating billing data directly into an analytics environment, the solution enables businesses to track key performance indicators, understand the drivers of margin, profitability, and value, and make better-informed decisions without the complexity of building in-house business intelligence capability.

CFO Assist is designed for larger MSPs with an existing Finance Director or CFO, providing enhanced visibility across complex financial data. By transforming detailed information into clear, visual dashboards, CFO Assist supports KPI-driven management and more informed decision making to help businesses improve performance, profitability, and long-term value. Virtual CFO provides smaller MSPs with access to big business financial insight. Working alongside a business’s existing accounts support, it provides the same quality of insight, delivered in a more lightweight and cost-effective format.

Delivered as a managed service, the offerings combine technology with hands on financial expertise. Through direct integration with Giacom’s billing platform and core finance systems, CFO Assist and Virtual CFO transform complex data into real time dashboards via EC Analytics, supporting performance management, benchmarking, and M&A readiness. Evolution Capital also provides specialist M&A and advisory services alongside Giacom’s billing, automation, and go to market support to help MSPs improve operational maturity and long term exit readiness.

Ellie Allseybrook, Business Development Director, Software Sales at Giacom, commented: “MSPs have historically focused on revenue growth but, especially in the current climate, acquirers and investors are increasingly looking deeper at how that revenue is delivered”.

“CFO Assist and Virtual CFO give MSP leaders the financial clarity they need to understand true profitability, improve operational maturity, and build businesses that are not only growing but also optimised for long-term valuation.”

Sam Godfrey, Transaction Services Director at Evolution Capital, added: “EC Analytics is built for MSP leaders running their businesses day-to-day. While most shareholders will exit at some point, value creation starts long before that. The challenge we consistently see is that critical insight is locked away in spreadsheets and data dumps that are difficult for stakeholders to interpret and act on.

“EC Analytics transforms core financial data into a clear, visual, and dynamic environment, allowing leadership teams to interrogate performance, understand what is really driving customer behaviour and margin, and make better decisions in real time. By operating exclusively in the MSP sector, our mission is to provide a purpose-built solution that helps MSPs build stronger, more scalable, and ultimately more valuable businesses. Our partnership with Giacom is exactly what MSPs need to achieve this.”

To find out more about Giacom’s financial insight services for MSPs, visit: https://giacom.com/virtual-cfo